At The Partners Group, we have a history of success and a legacy of service. Originally founded by Bruce Kerr in 1981, The Partners Group is known for its commitment to creating solutions that help clients chart a path to success. The Partners Group added a powerful new partnership when we joined forces with The Baldwin Resource Group in 2011. The Baldwin Group, founded by Bill Baldwin in 1998, specializes in insurance solutions, employee benefits, risk management and business consulting. It’s a combination that makes us stronger than ever and able to offer a full range of commercial insurance and business advisory services, in addition to the robust employee benefits programs and private wealth expertise you’ve always known us for. Pretty powerful stuff.

The Founding Partners

Founding Partners left to right: Bruce Kerr, Bill Meacham, Roderick Cruickshank, Bill Baldwin


The Partners Group Founders

Rod entered the business in 1984 as a Sales Consultant for one of the nation’s largest employee benefit brokerage firms. After tours of duty in both the Northwest and Northeast as a Consultant, Manager, Product and Marketing Advisor, Rod returned to Portland, OR where he joined with partner Bruce Kerr to found The Partners Group. Today Rod is the President and CEO of The Partners Group, one of the largest independent financial and insurance services firms in the Pacific Northwest. Rod has a degree in Political Science from Oregon State University and earned his Registered Health Underwriter advanced degree from The American College. More details on Roderick Contact: 503.726.5700
A founder of The Partners Group, Bruce exemplifies dedication to clients, employees, family and community. His leadership extends beyond The Partners Group into many worthwhile organizations. He is president of the Down Syndrome Network Oregon Board and serves on the board of the Cascade Pacific Council Boy Scouts of America, the Down Syndrome Network Oregon and the Karen Gaffney Foundation. His previous leadership positions include Children’s Museum leadership council, Legatus president and membership chairman, president of the Rotary Club of Portland, and the boards of the Rotary Club of Portland, Rotary Charitable Trust, Portland Parks Foundation, Rose Festival Association Foundation and the Guardian Life Executive Committee. Bruce has been honored with Rotary’s Ken Bement Award and the Portland Mayor’s Spirit of Light Award. Contact: / 503.726.5678
Bill Baldwin served as CEO and Principal Founder of the Baldwin Resource Group, Inc. which merged with The Partners Group on June 1, 2011. Bill has a rich and storied history of entrepreneurship, service and leadership in our communities. He founded Insurance Associates in the late 1970’s and five years later merged the company with two friends to form Addington, Baldwin and McDaniel. AB&M grew from six people to 32, and in the early 1990’s merged with Raleigh, Schwarz and Powell (RSP), which became one of the largest regional insurance brokerage firms in the Pacific Northwest. In the Mid 1990’s Bill sold his interest in RS&P and became the President of The Washington Institute for Policy Studies, later known as The Washington Policy Center, a free enterprise think tank. Later in 1998 he formed Baldwin Resource Group, BRG, a professional services firm that practiced business consulting, risk management and Insurance. BRG was merged in 2011 with TPG. Bill attended the University of Nevada for one year prior to joining the United States Marine Corps. Upon returning from the Corps he was hired as a police officer. Three years later Bill became an insurance underwriter with the Hartford insurance company and later transferred into claims. Bill and his family moved to Seattle and worked for the Fireman’s Fund Insurance Company as an adjuster, and subsequently moved into field management. During his career Bill has been active in the community he serves. He has been appointed by both republican and democrat governors to sit on a state environmental board, and the Washington Benefit Exchange Board. Bill also served the City of Sammamish by Chairing the City’s first Major growth plan. Additionally, Bill taught at an adjunct faculty position for Northwest University’s Masters Program and Law Seminars International. He has served on many boards and professional organizations, I.E., BBBS, Foundation for Economic Education, IIABW, Special Investigation Unit Advisory Board for the OIC, WLA, SPU Deans Advisory Board, SHBM Washington State University, just to name a few. Contact: / 425.467.3142
Bill Meacham, principal and founder of The Meacham Group, is a Life member of the Million Dollar Round Table. He is past president of the Washington Association of Health Underwriters and a member of the National Association of Health Underwriters and the International Foundation of Employee Benefits. He has served on the board of the Association of Washington Business for eight years, including on the health care committee. He has worked for many years with members of the legislature in Olympia and members of Congress in Washington, D.C. on life and health insurance issues that benefit employers and employees in our state. He also served on the State Insurance Commissioners’ Agents Advisory Board. He attended Olympic College and Washington State University and served in the Marine Corps Reserve. In his spare time, Bill enjoys sailing and fishing. Contact: / 425.285.2316

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